Blue Sanchar

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BlueSanchar Promoted by Pinnacle Teleservices Pvt. Ltd. is a device based on Blue Casting technology to develop a concept of Proximity Marketing in India.

BlueSanchar product is designed for distribution of electronic mobile content to mobile  phones and PDA devices of people walking nearby a specific location, where the Bluetooth Hotspot is placed.

What is Bluetooth?

Bluetooth is a wireless technology for creating personal networks operating in the 2.4 GHz unlicensed band, with a range of 100 meters. Now-a-days mobile phones enabled with Bluetooth technology are growing in the market.

What is Bluetooth Proximity Marketing?

  • A blue cast is generally provisioned by a Bluetooth server provisioning the digital media over Bluetooth to interested devices.
  • Proximity marketing localized wireless distribution of advertising content associated with a particular place.
  • Transmissions can be received by individuals in that location who wish to receive them and have the necessary equipment to do so.
  • In brief Bluetooth Proximity Marketing is distributing content through Bluetooth over a specific proximity or targeted area.

BlueSanchar Works in three phases

  • Device detection
  • Permission request
  • Content download

BlueSanchar Content Files Include

  • Wallpaper
  • Slideshows
  • Fulltracks ¬†MP3
  • Videos
  • Broadcasting
  • Coupons
  • Service Info
  • Ringtones
  • Microsites
  • Mobiles Games
  • Java Application
  • Text Messages

Features

  • Support dynamic IP
  • Support batch sending
  • Complete detailed Success/Failure statistics
  • Control remotely using Internet web based Control Panel Software
  • Support lottery sending
  • Automatic Network Detection
  • Control one or many Bluetooth Points
  • Control days and hours to run campaigns
  • Run with or without a network connection
  • View Success/Failure data Live via Internet Control Panel