BlueSanchar Promoted by Pinnacle Teleservices Pvt. Ltd. is a device based on Blue Casting technology to develop a concept of Proximity Marketing in India.
BlueSanchar product is designed for distribution of electronic mobile content to mobile phones and PDA devices of people walking nearby a specific location, where the Bluetooth Hotspot is placed.
What is Bluetooth?
Bluetooth is a wireless technology for creating personal networks operating in the 2.4 GHz unlicensed band, with a range of 100 meters. Now-a-days mobile phones enabled with Bluetooth technology are growing in the market.
What is Bluetooth Proximity Marketing?
- A blue cast is generally provisioned by a Bluetooth server provisioning the digital media over Bluetooth to interested devices.
- Proximity marketing localized wireless distribution of advertising content associated with a particular place.
- Transmissions can be received by individuals in that location who wish to receive them and have the necessary equipment to do so.
- In brief Bluetooth Proximity Marketing is distributing content through Bluetooth over a specific proximity or targeted area.
BlueSanchar Works in three phases
- Device detection
- Permission request
- Content download
BlueSanchar Content Files Include
- Fulltracks MP3
- Service Info
- Mobiles Games
- Java Application
- Text Messages
- Support dynamic IP
- Support batch sending
- Complete detailed Success/Failure statistics
- Control remotely using Internet web based Control Panel Software
- Support lottery sending
- Automatic Network Detection
- Control one or many Bluetooth Points
- Control days and hours to run campaigns
- Run with or without a network connection
- View Success/Failure data Live via Internet Control Panel